Services » Profitability Analysis

Profitability Modeling

Definition and design of an organization,  product, customer/member or channel profitability model

  • Product, Channel and Member Definition
  • Funds Transfer Pricing Assumptions
  • Non-Interest Income Allocation Assumptions
  • Cost Allocation Assumptions
  • Profitability Reporting
  • Profitability Analysis
  • Opportunity Identification
  • Vendor Selection, if required

Customer Segmentation and Opportunity Assessment

Design of custom segmentation scheme to analyze customers for marketing, product targeting, and pricing programs

  • Segmentation Scheme Development
  • Demographic Profiling
  • Product Usage Profiling
  • Segmentation Analysis
  • Opportunity Identification

Channel Transaction Analysis

Provide assistance by identifying the nature and volume significance of channel transactions to facilitate strategic channel decisions

  • Channel & Transaction Definitions
  • Transaction Analysis
  • Opportunity Identification
  • Cost per Transaction

Relationship Pricing Program Design + Evaluation

Assist clients by leveraging key member and profitability analysis to define critical program structures

  • Program Structure Definition
  • Operational Analysis and Design
  • Business Case Definition (see project definition)
  • Technology Assessment
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